Tag Archives: planning

Retailers Are Big on Digital Ads

Posted on May 23, 2014 by bermanevansretail

Not only have retailers dramatically increased their online presence in recent years, they have also become much more involved with digital advertising. According to eMarketer, in the United States, retailers account for about 22 percent of all spending on digital … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , | Leave a comment

Retailers Becoming More Aggressive in Reducing Security Breeches

Posted on May 19, 2014 by bermanevansretail

As we all know, data theft and security breeches are a huge problem for both large and small retailers (click here, for example). After the spate of recent incidents, retailers and credit card companies in the United States seem ready now … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing | Tagged , , , , , , , , , , , | Leave a comment

Starting a New Job? Here Are Some Dos and Dont’s

Posted on May 18, 2014 by bermanevansretail

Congratulations and the best of luck to all of you who are about to embark on a new job. Now, it is important to do everything you can to excel at that job. Have you thought about this enough? Getting … Continue reading →

Posted in Career Useful Information, Careers in Retailing | Tagged , , , , , , , | 1 Comment