Tag Archives: online shopping

Connectivity’s Influence on Global Shopping

Posted on September 1, 2012 by bermanevansretail

Nielsen recently did research on the impact of connectivity (the use of connected devices) on shopping behavior around the world. The firm concluded that: “Connected devices have become a way of life for many, but shoppers are digitally engaged to … Continue reading →

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , | Leave a comment

More Shoppers Are Visiting Retailers’ Web Sites

Posted on August 29, 2012 by bermanevansretail

We know that showrooming is a problem for many retailers. But it’s pretty good news when shoppers look for information AND purchase at retailers’ Web sites. In an article today, eMarketer sums up a very interesting research finding from Compete: “Internet users … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment

The Appeal of Pinterest to Retailers

Posted on August 28, 2012 by bermanevansretail

Cost Plus World Market is an interesting retailer: “From furniture and accessories, to food and drink, our online assortment never falls short of authenticity or affordability. Browse our multicultural home decor pieces, find unique party favors and gifts, or simply … Continue reading →

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , | 1 Comment