Tag Archives: merchandising

An Early 2015 Retail Holiday Forecast

Posted on October 6, 2015 by bermanevansretail

According to consulting firm Deloitte’s latest retail forecast, 2015 holiday sales are expected to increase by 3.5 to 4 percent. This includes both online shopping and brick-and-mortar stores. Take a look at this video from The Street.    

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , | 1 Comment

Retailers Need to Better Understand Asia Pacific Markets

Posted on October 5, 2015 by bermanevansretail

As more and more large retailers expand beyond their home borders, it is crucial for them to better understand these foreign markets — particularly, Asia Pacific. The Asia Pacific regions of the world account for about 60 percent of the … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , | 1 Comment

Franchisee Problems at McDonald’s

Posted on September 29, 2015 by bermanevansretail

The backbone of McDonald’s long-term growth around the world is its franchising system, whereby the vast majority of McDonald’s outlets are owned and operated by franchisees. However, McDonald’s has not performed strongly for a while. And many of its franchisees … Continue reading →

Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | 2 Comments