Tag Archives: 2015

Kearney Global E-Commerce Index 2015: A Slideshow

In addition to its annual GDRI report, A.T. Kearney also publishes a yearly Global Retail E-Commerce Index™: “The Global Retail E-Commerce Index™ ranks the top 30 countries for their E-commerce potential, based on several variables that rate both a country’s … Continue reading

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment

Kearney GRDI 2015: A Slideshow

Every year, A.T. Kearney produces a Global Retail Development Index (GRDI): “The 2015 GRDI reflects a retail environment in developing markets filled with exciting challenges. These markets continue to entice global retailers, which are still investing in building a long-term … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning | Tagged , , , , , , , , | 2 Comments

The Best of Retailing A to Z in 2015

Here the ten most-viewed posts made in 2015 by Retailing to A to Z. Please take a look. Thanks. Rating a Store from the Shopper’s Viewpoint Great Retail Experience Innovations: A Slideshow Will Fast Fashion Work at JC Penney? Dealing with the Age … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , , | 2 Comments

Marketing in the Fast-Food Industry

It has been a tumultuous time for many fast-food marketers over the last several years, due to changing consumer tastes, the questionable healthfulness of some fast food, and other factors. So, how are fast-food companies reacting to this? Recently, Advertising Age — in … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

Starting a Business? What Are the Best Books to Read?

Thinking of a starting a new business? If the answer is yes, then you need the best information and advice possible. And there are a lot of excellent books out there to choose from and read. Geoffrey James, an Inc. … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 2 Comments

Be a Smart Customer: 2015 Holiday Shopping Tips

Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m doing the tips post two weeks before Black Friday.. According to … Continue reading

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | 4 Comments

An Early 2015 Retail Holiday Forecast

According to consulting firm Deloitte’s latest retail forecast, 2015 holiday sales are expected to increase by 3.5 to 4 percent. This includes both online shopping and brick-and-mortar stores. Take a look at this video from The Street.    

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , | 1 Comment