Tag Archives: infographic

Retailers Need to Better Understand Asia Pacific Markets

As more and more large retailers expand beyond their home borders, it is crucial for them to better understand these foreign markets — particularly, Asia Pacific. The Asia Pacific regions of the world account for about 60 percent of the … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , | 1 Comment

What Do Consumers Prefer: Free or Fast Shipping?

As we have reported before, shipping is a vital part of the online purchase experience. [See 1, 2, 3.] Because of this, Pitney Bowes recently conducted a study about customer shipping preferences for the upcoming holiday season. Jacqueline Renfrow, reporting … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 3 Comments

Better Understanding and Motivating Employees

Retail employees can have a tremendous impact on the customer experience and customer satisfaction, as even giant firms such as Wal-Mart have learned.  Therefore, employee morale is quite important. As Jeff Fermin reports for Officevibe: “Employee feedback is becoming a major … Continue reading

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , | 3 Comments