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Tag Archives: fast food
Breakfast Market Booming at Fast-Food Restaurants
One sometimes neglected segment of the fast-food business is breakfast. But today, many companies are expanding their breakfast offerings, while a few are abandoning them. As Maureen Morrison reports for Advertising Age: “Wendy’s won’t be serving you breakfast, but Ronald … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged breakfast, customer expectations, fast food, food, franchising, McDonald's, merchandising, promotion, restaurant, trends, Wendy's
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Eat Fresh at Subway
Subway has become a global fast-food phenomenon — with more than 37,000 locations worldwide. Although it is famous for “Jared” (the real consumer who lost a lot of weight eating Subway heros) and the “$5 dollar foot long,” Subway is a … Continue reading
Posted in Career Useful Information, Careers in Retailing, Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, customer loyalty, customer service, entrepreneur, fast food, Fred DeLuca, global, location, merchandising, planning, pricing, promotion, segmentation, Subway, success
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Fun Facts About McDonald’s
McDonald’s is the largest fast-food chain on the globe — and a big hit in virtually every region worldwide. As the company’s Web site notes. McDonald’s has more than “34,000 local restaurants serving approximately 69 million people in 119 countries … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged customer expectations, customer loyalty, customer service, experiential retailing, fast food, global, McDonald's, merchandising, opportunity, planning, promotion, retail analytics, success
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