Tag Archives: experiential retailing

A Fashion Retail Infographic

Posted on March 16, 2016 by bermanevansretail

Fashion retailing is, obviously, a key component of the retailing industry. Yet, it certainly has its ups and downs. Recently, MarketForce Information did a study on fashion retailing: “We surveyed 5,722 U.S. consumers and asked them about their fashion shopping … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

This Ad Is from Sam’s Club, Yes Sam’s Club

Posted on March 14, 2016 by bermanevansretail

Sam’s Club (a part of Wal-Mart Inc.) is the second-largest membership warehouse club in the United States, after Costco. It has annual revenues of nearly $60 billion, more 650 stores in the United States and Puerto Rico, and has 47+ million … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , | 1 Comment

Retail Emojis Are Booming Online: Now at Taco Bell

Posted on March 10, 2016 by bermanevansretail

Emojis have been around for a while. As described by the Oxford Dictionaries, an emoji is “a small digital image or icon used to express an idea, emotion, etc..” For example, “in electronic communication: an emoji livens up your text … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , | 1 Comment