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Tag Archives: China
E-Tailing in China: A McKinsey Video
E-tailing is becoming much more popular in China. Take a look at this video clip from McKinsey & Company.
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged China, customer expectations, E-tailing, McKinsey, multichannel, trends, video
1 Comment
What Can We Learn from Alibaba’s 11-11 Shopping Extravaganza?
Most retailers can only dream about the success of an event such as China’s Alibaba’s annual November 11 sale day. This day was wholly created by the online retailer as a time to have fun shopping — in essence, a … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Alibaba, China, customer expectations, experiential retailing, global retailing, opportunity, planning, pricing, sale, shopping, success
3 Comments
Seating for 5,000? West Lake Restaurant in China
For those of us accustomed to dining out in a typically sized restaurant, seating for 250 or 500 people may make a restaurant seem massive. So, how about these statistics for the West Lake Chinese Restaurant in Changsha, China? The … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged China, global retailing, planning, promotion, restaurant, retail analytics, segmentation, success, West Lake Restaurant
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