The Self-Driving Car: Coming Tomorrow Or in 2020+?

Over the last few years, manufacturer interest in self-driving cars has intensified. Some models seem ready to launch relatively soon. Others seem to be much farther in the future (such as an Apple self-driving car).
With the growing fascination and media coverage of self-driving cars, we thought we’d highlight a few YouTube videos on this technology.
Question for YOU: Will self-driving cars be more popular than electric cars in the long run?

 

 

 

 

 

 

 

Posted in Global Retailing, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , | 2 Comments

Interesting Retailing Quotes and Data on Social Media

The Retail Owners Institute has assembled an interesting assortment of quotes from a self-selected sample of retailers (two-thirds of whom operate only one store) regarding their social media practices, and conducted research on this topic. Even among small retailers, social media use has been skyrocketing.
Click the image to learn more.

 

 

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 2 Comments

Better Understanding Search Marketing Circa 2015

For organizations and individuals who are interested in driving more traffic to their sites, understanding search marketing is quite important.
Consider the following observations and infographic on the state of search marketing from JBH, a British content marketing agency:
“Search marketing remains a priority for several brands, businesses, and industries. But how exactly can you achieve search engine prosperity and what can be done to improve your ranking? Well, in an attempt to answer these questions and other pressing issues, we have collaborated with Smart Insights and Similarweb to come up with an infographic that takes a closer look at The State of Search Marketing in 2015. So, if you’ve ever wondered whether PPC is more effective than SEO or want to find out the behavioral differences between mobile and desktop users, check out our infographic.”

 

 

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment