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Category Archives: Part 5: Managing a Retail Business
Consumer-Driven Retail Trends
Bazaar Voice recently published a report on key consumer trends. It noted that: “The rise of social is shaking up things in surprising ways. What does this mean for retailers? Everything. It means the competition, which has already been fierce, … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged Bazaar Voice, competition, customer expectations, customer loyalty, customer service, experiential retailing, global, multichannel, online shopping, opportunity, planning, promotion, segmentation, success, tips, trends
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Online Shoppers: A Global Perspective
Although consumers in the United States generate the most online sales dollars each year (with $385 billion expected in 2013), China has the greatest number of online shoppers (with 271 million in 2013). Check out this table from eMarketer; and … Continue reading
Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged China, customer expectations, experiential retailing, global, merchandising, mobile shopping, online shopping, opportunity, shopping, success, trends, United States
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Which Retailers Offer the Best Mobile Shopping Experience?
Shoppers generally find mobile shopping to be “satisfactory” — but not necessarily “very satisfying” — according to a recent survey of 1,000 shoppers at the leading brick-and-mortar retailers. Check out this chart to see which retailers are rated best, which ones … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, customer loyalty, customer service, experiential retailing, infographic, merchandising, mobile shopping, online shopping, opportunity, shopping, success, technology
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