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Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional
Cross-Channel Shopping and the Holiday Season
Cross-channel shopping is booming. And retailers must act accordingly during the holidays. As Jay Henderson reports for Multichannel Merchant: Although “retailers have witnessed tremendous progress when it comes to mobile marketing and adoption, there are still two main challenges to overcome: Keeping … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged cross-channel, customer expectations, experiential retailing, merchandising, multichannel, Multichannel Merchant, online shopping, opportunity, promotion, tips
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Younger Restaurant Diners More Likely to Use Mobile Apps
Young adults are the most likely to use mobile media when choosing a place to dine and in interacting with a restaurant. Click the chart to read more.
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, experiential retailing, location, merchandising, online shopping, restaurants, segmentation, shoppers, social media, trends
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A Free Guide to Starting Your Own Business
The Small Business Administration offers a free 30-minute tutorial (course) for new entrepreneurs. It has both audio and slide-show components. At the end of the tutorial, a participant can get a certificate of completion from the SBA!! Click the logo … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged entrepreneur, opportunity, planning, Small Business Administration, strategy, success, tips
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