Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

Ralph Lauren in Turmoil

Posted on February 3, 2017 by bermanevansretail

Less than two years ago, Ralph Lauren Corp. hired its first outside CEO, Stefan Larsson. Yesterday, Larsson and the firm announced that he would be leaving. What happened? As reported by Suzanne Kapner for the Wall Street Journal: “A dispute over creative … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together, Video Clips (non-career) | Tagged , , , , , , , , , , , | 2 Comments

Amazon Collecting Sales Tax in More States

Posted on February 1, 2017 by bermanevansretail

Since their inception, online retailers have often had a major advantage over their brick-and-mortar and brick-and-click counterparts: they haven’t had to collect sales tax on items sold to customers in many states where they did not have a physical presence. … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , | 2 Comments

Don’ts for Retailers Using Social Media

Posted on January 30, 2017 by bermanevansretail

In this new era of fake news, alternative truth, and inflammatory messages on social media, it is a good time for us to appraise (or reappraise) our own use of social media. Are we doing the best we can to … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment