Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

Uh, Oh: NRF Predicts Slower Back-to-School Revenues This Year

For many retailers, back-to-school revenues comprise a large part of their annual sales. Thus, an uptick or down-tick for this season can have a big impact on the bottom line. This is the National Retail Federation’s take on back-to-school 2013: … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

Relating to the Transitioning Multichannel Shopper

Yes, we know that many consumers now shop at multiple formats. The challenge is to make their experiences as seamless as possible. A new study by IBM offers some valuable insights:  “Many retailers today consider themselves omni-channel, with the intent … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , | 1 Comment

Retail Planning Is More Complex Than Ever

In this tough economic environment, retailers need all the help that they can get. So, an excellent article from Wilson Perumal & Company on “Complexity in Retail: Why Companies Must Adapt in Order to Survive” is particularly timely. According to Wilson … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , | 3 Comments