Tag Archives: NRF

Another Record Mother’s Day Expected for Retailers

Posted on May 3, 2017 by bermanevansretail

Finally, there is some good news for retailers. Mother’s Day 2017 is expected to generate about 10 percent more in retail revenues than in 2016. As reported by Ana Serafin Smith for the National Retail Federation: “Consumers say they will spend … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , | 2 Comments

The People of Retail

Posted on May 31, 2016 by bermanevansretail

Recently, the National Retail Federation (NRF) produced a new YouTube view about careers in retailing, called “People of Retail.” This video demonstrates that “retail isn’t just about the products — it’s about the people who make it all possible. Explore … Continue reading →

Posted in Career Video Clips, Careers in Retailing | Tagged , , , , , , , | 1 Comment

Valentine’s Day Means Shopping $$$ for Retailers

Posted on February 12, 2016 by bermanevansretail

The National Retail Federation reports that Valentine’s Day 2016 will generate almost $20 billion in sales: According its “Valentine’s Day Consumer Spending Survey conducted by Prosper Insights and Analytics, 54.8 percent of consumers will celebrate Valentine’s Day, spending an average … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , | 1 Comment