Author Archives: bermanevansretail

Just for Fun: Target’s Haunted House Video

Target is working very hard this year to expand its Halloween-related sales. It is doing tie-ins with manufacturers and has even produced a a six-video series for showing on YouTube. [Click the upper of the video below to access the … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , | 1 Comment

FREE Resume Templates

Are you someone who has trouble writing TARGETED resumes geared to specific jobs? If your answer is yes, or you just want to get some new resume ideas, keep reading. HubSpot is making available TEN free resume templates covering these … Continue reading

Posted in Career Useful Information, Careers in Retailing | Tagged , , , , , , , | 1 Comment

More Location Data Help Retailers at Pinterest

As we have noted before (for example, see 1, 2, 3), more retailers are now involved with Pinterest; and Pinterest has been adding new features to encourage use by retailers. Pinterest’s  most recent feature addition relates to location data:  “Since … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , | 1 Comment