Tag Archives: video

lululemon: 2013 International Retailer of the Year

Posted on January 21, 2013 by bermanevansretail

As the retailer says at it Web site: “Founded in Vancouver BC in 1998, the first lululemon shared its retail space with a yoga studio. We’ve been growing ever since, and our technical yoga and run clothes are now available … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , , , , , , | Leave a comment

Crocs: Retail Innovator of the Year

Posted on January 20, 2013 by bermanevansretail

In 2002, the Crocs shoe/sandal became an overnight phenomen. Few thought the firm would progress beyond fad status. It certainly has. As described by the National Retail Federation: “From innovative sustainability practices that reduce waste to giving back to the … Continue reading →

Posted in Video Clips (non-career) | Tagged , , , , , , , , , , , , , , , , | 12 Comments

Are You a Stressed Out Shopper? How’s This Approach?

Posted on January 19, 2013 by bermanevansretail

It can be a noisy, hectic world out there. So, what do you think of this idea from Great Britain’s Selfridges? As reported by Fast Company: “Step into Selfridges at the moment, and you won’t have to deal with the usual barrage … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , , , , | 3 Comments