Tag Archives: trust

For Holiday 2014: Will Shippers Be Able to Avoid Last Year’s Problems?

Posted on October 13, 2014 by bermanevansretail

In January, we wrote a post title “Lessons from the Holiday 2013 Hacking and Shipping Fiasco.” That post dealt with the shipping delays by UPS and FedEx so that some shoppers did not get their presents delivered until after Christmas … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Technology in Retailing | Tagged , , , , , , , , , , , | 2 Comments

20 Tips for Behaving More Safely Online: Especially with Social Media

Posted on October 7, 2014 by bermanevansretail

BE SMART! Evans on Marketing Over the last several months, I have given a number of presentations on how to be smarter online. It is amazing how many smart people do things online that are not so smart. So, here … Continue reading →

Posted in Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , | 1 Comment

Are You Committing “Product Information Malpractice”?

Posted on October 7, 2014 by bermanevansretail

Informatica Corporation (NASDAQ: INFA) is a leading global independent provider of data integration software. And it has coined the term “Product Information Malpractice” (PIM) that involves the practices of many multichannel/omnichannel firms.  What causes PIM? According to Informatica: “If you’re … Continue reading →

Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment