Tag Archives: trends

Retailers: There’s Still Time for Big Holiday Revenues

Posted on December 22, 2015 by bermanevansretail

Yes, today is December 22 and Christmas is just three shopping days away. This can be a particularly opportune week for store-based retailers appealing to last-minute shoppers. And don’t forget about December 26! Laura Heller reports the following for FierceRetailer: “Procrastinators … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

The State of E-Commerce: A Benchmark Report

Posted on December 16, 2015 by bermanevansretail

What is the state of E-commerce today? Internet guru Yotpo has conducted a large-scale study on this to provide us with more insights: “Yotpo’s E-Commerce Benchmark features the most recent & relevant data from over 65 million orders across over … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment

Do Social Media Enthusiasts Really Want “Buy” Buttons?

Posted on December 14, 2015 by bermanevansretail

Social media sites are rapidly ramping up their use of “buy” buttons for visitors. With buy buttons, social media users can instantly be linked to a shopping site for an item. But, do people really want buy buttons? According to … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , | 1 Comment