Tag Archives: trends

Macy’s Evolving Digital Strategy

Macy’s has really ramped up its digital strategy.

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , | Leave a comment

Better Understanding Pinterest

Pinterest is booming! As Brittany Landenberger reports for Multichannel Merchant: “It seems that everywhere you turn these days, the number one topic is Pinterest. Sure you’ve seen and heard all about the postives it has to offer, but here we’re going … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 2 Comments

Improving Company Relationships with Employees

Retailers face a huge amount of employee turnover — due to long hours and unappealing time schedules, some antagonistic customers, boredom, etc. This is one of the biggest problems in the industry. So what can be done to better motivate employees, … Continue reading

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , , , , | 4 Comments