Tag Archives: trends

Social Media Use by Fast-Growing Retailers

This infographic is based upon research on people’s social engagement with retailers by Exact Target.

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , | Leave a comment

Evolving Shopping Patterns for Electronics

According to eMarketer: “Many consumer electronics retailers and manufacturers are struggling. A new  eMarketer report, ‘Consumer Electronics: The Path to Purchase, Reinvented,’ finds that their traditional products face significant disruption from the  ascent of smartphones and tablets, both of which … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

Retail Trade-Offs: Self-Service Vs. Human Service

In order to streamine costs to better compete with online retailers and to increase their profit margins, more and more retailers have turned to self-service. While shoppers like this in some situations, (a) there are many instances where they want … Continue reading

Posted in Part 1: Overview/Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , | 1 Comment