Tag Archives: technology

Evolving Shopping Patterns for Electronics

Posted on October 5, 2012 by bermanevansretail

According to eMarketer: “Many consumer electronics retailers and manufacturers are struggling. A new  eMarketer report, ‘Consumer Electronics: The Path to Purchase, Reinvented,’ finds that their traditional products face significant disruption from the  ascent of smartphones and tablets, both of which … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

More Retailers Embrace Cross-Channel Activities

Posted on October 3, 2012 by bermanevansretail

As reported by eMarketer: “According to July 2012 research from the e-tailing group’s ‘Mobile Mystery Shopping Study,’ certain cross-channel features may help U.S. retailers deliver more positive shopping experiences for smartphone and tablet-toting shoppers.” Read more by clicking the chart.  

Posted in Online Retailing, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , | Leave a comment

Retailers’ Investment in Technology: An Industry Perspective

Posted on October 3, 2012 by bermanevansretail

In a recent newsletter, Platt Retail Institute reported on research that it conducted on retailers’ use of technology. It summarized the findings, thusly: “In this Research Article, we look at published data, and also compile Census Bureau data, to consider the … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , | 1 Comment