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Tag Archives: RIS News
Cognizant’s 2014 Shopper Experience Study
RIS News and Cognizant have published a report on the state of the shopper experience in 2014. More than 5,300 respondents in the United States, the United Kingdom, Germany, and China were surveyed. As RIS News’ editorial director Joe Skorupa notes at the beginning … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Cognizant, customer expectations, customer service, experiential retailing, RIS News, trends
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More Grocery Retailers Go Multichannel
We know that all kinds of retailers understand the value of multiple touch points for consumers — and are acting accordingly. Recently, the “Seventh Annual Supermarket Benchmark Study” was published. As reported by eMarketer: “Grocers, like other retailers, are increasingly … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, eMarketer, experiential retailing, International Data Corporation Retail, merchandising, multichannel, opportunity, planning, RIS News, technology, trends
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