Tag Archives: multichannel

Online Retailing in South Korea

Borderfree is a firm that assists client companies with their global online efforts: “Our end-to-end solution breaks down borders and all barriers to sell your product where it’s never been sold before. And done with the least amount of effort … Continue reading

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 1 Comment

Delivering on the Brand Promise: A Video Series

RetailWire has put together an excellent 7-part video series that is useful for any type of retailer, sponsored by Oracle Retail.   Part 1: The Big Data Deluge Part 2: Applying Cross-Channel Principles Part 3: Drivers of Great Cross-Channel Experiences Part … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , , , , , | 1 Comment

A New E-Tail Infographic

Here is a new infographic on the extent of online shopping — including what people say they will and won’t buy online.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , , , , , | 1 Comment