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Tag Archives: RetailWire
Bricks-and-Clicks Retailers’ Hidden Weapon
As we have noted times before, bricks-and clicks retailers are not danger of disappearing. Having difficulties in an increasingly online world? Yes. Having to make strategic changes to keep up? Yes. But disappearing? No! Here are a few past posts … Continue reading
Discounting NOT Always Good for Department Stores
As we have noted before, department stores such as Macy’s regularly offer discounted prices on many items. This may draw some added traffic and revenues, but does this increase profitability and draw profitable customers — and really help the department … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Allen Questrom, competition, customer expectations, discounts, Forbes, Macy's, merchandising, pricing, RetailWire, trends
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Optimizing In-Store Traffic
Given the fast-changing nature of both bricks-and-clicks retailing and online retailing, store-based retailers really need to do everything they can to optimize their in-store traffic. Recently, HeadCount did a study on in-store traffic counts. This report is available [with a free … Continue reading