Tag Archives: Forbes

Discounting NOT Always Good for Department Stores

Posted on December 1, 2016 by bermanevansretail

As we have noted before, department stores such as Macy’s regularly offer discounted prices on many items. This may draw some added traffic and revenues, but does this increase profitability and draw profitable customers — and really help the department … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

Avoid Body Language Errors During Job Interviews

Posted on April 19, 2015 by bermanevansretail

It is not just WHAT we say during an interview that influences our job prospects. Our prospects also depend on HOW we communicate during an interview. Is our body language good? Click on the image to take a look at … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business | Tagged , , , , , , , | 1 Comment