Delivering on the Brand Promise: A Video Series

RetailWire has put together an excellent 7-part video series that is useful for any type of retailer, sponsored by Oracle Retail.
 
Part 1: The Big Data Deluge
Part 2: Applying Cross-Channel Principles
Part 3: Drivers of Great Cross-Channel Experiences
Part 4: Mobilizing the Store
Part 5: Personalization and Mobile
Part 6: Sharing and Related Expectations
Part 7: Technology and the Essence of Good Service

 

This entry was posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career) and tagged , , , , , , , , , , . Bookmark the permalink.

One Response to Delivering on the Brand Promise: A Video Series

  1. Pingback: Delivering on the Brand Promise: A Video Series...

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s