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Tag Archives: merchandising
The U.S. Shopping Center Is Still Alive and Kicking
Even though online shopping has grown dramatically in recent years, store-based purchases still dominate the retail landscape. Retail professionals know this; many others are surprised that online purchases still represent just a fraction of retail sales. According to research giant … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, customer loyalty, customer service, entertainment, experiential retailing, job, lifestyle, location, merchandising, multichannel, Nielsen, opportunity, planning, shopping, shopping center, social media, success
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Wal-Mart’s Green Dot Program for Shelf Stocking
As we have reported earlier, Wal-Mart has experienced some difficulties in keeping its store shelves fully stocked. To combat this problem, the retailer recently implemented a “green dot” program. Renee Dudley, reporting for Bloomberg News, notes that: “The effort Wal-Mart … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing
Tagged customer expectations, customer service, green dot, information, inventory management, merchandising, planning, stock shortages, Wal-Mart
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The One-Day Deal
Yes, we know that shoppers love great deals. But, did you know how much impact a one-day Kindle sale can have on book sales? It’s a lot!!! Consider this example, as reported by Julie Bosman for the New York Times: … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Amazon, Baby, book, competition, customer expectations, deal, experiential retailing, Gilt, Gone, Kindle, merchandising, mobile shopping, opportunity, planning, pricing, sale, shopping, success
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