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Tag Archives: experiential retailing
Understanding the Social Media Platforms You Use
It is not just consumers (people) who need to understand and utilize the proper style and good manners with each social media platform. This is also true for businesses! Proper style and etiquette will enable us all to make our … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, etiquette, experiential retailing, good manners, infographic, multichannel, opportunity, planning, social media, tips, trends, trus
1 Comment
A Small Florist Flourishes
Today, times remain tough for a wide variety of retailers — both large and small. But, as always, there are some shining stars. And we can learn from them. One such star is Andrea Glass, a florist in Louisville, Kentucky, … Continue reading
Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Andrea Glass, Boston’s Floral Couture, competition, customer expectations, customer loyalty, customer service, entrepreneur, experiential retailing, florist, Louisville, merchandising, small business, strategy, success
2 Comments
A Look at Snapchat Over the Years
It has certainly been an interesting ride for Snapchat since its September 2011 founding: “Enjoy fast and fun mobile conversation! Snap a photo or a video, add a caption, and send it to a friend. They’ll view it, laugh, and … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged communication, customer expectations, experiential retailing, global, infographic, Snapchat, social media, trends
2 Comments
Retailing: From A to Z 