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Tag Archives: entrepreneur
Fastest-Growing U.S. Franchisors
Each year, Entrepreneur magazine ranks more than 100 of the fastest-growing U.S. franchise companies. Here are the top 10 for 2013: Subway — submarine sandwiches & salads; startup costs: $85,200 – $260,350 Jan-Pro Franchising Int’l. — commercial cleaning; startup costs: $3,150 – $50,410 7-Eleven … Continue reading
Men’s Wearhouse: Is Firing the Face of the Company a Good Idea?
George Zimmer founded the Men’s Wearhouse about 35 years ago. And he regularly appeared in the company’s TV ads beginning in 1985. He was truly the voice of Men’s Wearhouse as it grew into a nearly 1,250 unit chain. So, publicly, … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged advertising, customer expectations, customer loyalty, entrepreneur, fired, founder, George Zimmer, Men’s Wearhouse, multichannel, positioning, promotion, social media, trust, video
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Can Car Manufacturers Sell Direct and Bypass Dealers?
Tesla Motors is a U.S.-based manufacturer of upscale high-performance electric cars. As it notes at its Web site: “The Tesla Roadster hit the streets in early 2008 as a car with no equal. Four years later, over 2,300 Roadsters drive emissions-free … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged auto dealer, car, competition, distribution, Elon Musk, entrepreneur, experiential retailing, franchising, legislation, location, merchandising, multichannel, online shopping, opportunity, planning, strategy, Tesla
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