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Tag Archives: eMarketer
E-Commerce Activity for Select U.S. Apparel Retailers
Online U.S. consumer purchases of apparel and accessories have certainly picked up in recent years. And this is expected to continue. From $45 billion in sales for 2013, online apparel and accessories revenues are expected to grow to more than … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged apparel, competition, customer expectations, eMarketer, experiential retailing, location, merchandising, online, opportunity, segmentation, shopping, strategy
1 Comment
The Role of In-Store Technology in Omnichannel Retailing
What is the proper role of in-store technology in this omnichannel world of retailing? Is it typically “cool” or “creepy”? As reported by eMarketer: According to April 2015 polling by RichRelevance, creepy is more common than cool. Retailers have a … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bad behavior, customer expectations, eMarketer, experiential retailing, in-store, merchandising, multichannel, omnichannel, RichRelevance, technology, trends, trust
2 Comments
When Do Shoppers Prefer Self-Checkouts?
As we wrote a while ago, self-checkouts are here to stay. However, their popularity among shoppers varies greatly by retail format and in-store buying situation. Recently, Retale conducted a large-scale study on self-checkouts. As summarized by eMarketer: “When it comes … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged customer expectations, customer service, eMarketer, experiential retailing, merchandising, multichannel, Retale, self checkout, trends
1 Comment
Retailing: From A to Z 