Tag Archives: customer service

Experiential Retailing Keeps on Evolving

Whether operating stores and/or running an online business, retailers must continuously strive to offer shoppers the best experience possible — or competitors will win them away. Oracle recently published an in-depth report on experiential retailing. It concluded that: “Consumers want retailers … Continue reading

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , | Leave a comment

How Shoppers Use Digital Tools

As we know, the digital revolution has dramatically changed the consumer’s mode of shopping. Here are some of the more interesting developments. Retail Touchpoints states that: “Consumer use of digital tools is increasing significantly, doubling or tripling since 2010, according … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , , , | Leave a comment

The Evolution of Self-Service in Supermarkets and Grocery Stores

As retailers weigh the pros and cons of self-service shopping (see this post, for example), a lot of exciting things are happening in this area. Self-Service World and Kiosk Marketplace report that: “Thanks to the adoption of self-service technology at grocery … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , , , , , | Leave a comment