Tag Archives: customer expectations

Can RadioShack Make a Comeback?

Posted on February 9, 2014 by bermanevansretail

RadioShack has a had tough go of it in recent years. It has tried various times to reinvent itself; and it is doing so again now. Its repositioning message was humorously unveiled during last week’s Super Bowl. But, there are … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment

Tips for Offering a Better Customer Experience

Posted on February 6, 2014 by bermanevansretail

After all of the recent data breach and deliveries problems that have been in the news, it’s time to get back to focusing on how to optimize the retail customer experience — and to recapturing customer trust. As Jeannie Walters, … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , | 1 Comment

CVS to Stop Selling Tobacco Products

Posted on February 5, 2014 by bermanevansretail

American society continues to evolve with regard to how various issues are handled — whether it be the minimum wage (an issue that is quite important to many retailers and to their employees) or the restrictions placed on the sale … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , , , | 1 Comment