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Tag Archives: Bigcommerce
Instagram Allows Retailers to Offer Shoppable Posts
As a social media platform, Instagram is huge. And it’s still growing. It has well over 800 million subscribers. Yet, until recently, Instagram was not very retailer friendly. Now, this has changed. And the change will benefit both Instagram and … Continue reading
How SMB Retailers Can Better Utilize Twitter
Twitter keeps growing in popularity as a social media platform. According to its Web site, Twitter has “284 million monthly active users. 500 million Tweets are sent per day. 80% of Twitter active users are on mobile. 77% of accounts are outside the U.S. Twitter … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged Bigcommerce, experiential retailing, infographic, opportunity, promotion, Retail Touchpoints, small business, SMB, social media, tips, trends, Twitter
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Small Online Retailers Can Compete with the Big Guys
Even though E-commerce via the Web has become very popular for the “big guys,” there still remain many opportunities for smaller firms. As Julie Neumann reports for Bigcommerce, an E-commerce platform serving 50,000 stores in over 65 countries: “If you want to build … Continue reading
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Bigcommerce, competition, customer expectations, infographic, merchandising, multichannel, opportunity, planning, small retailer, tips
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