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Tag Archives: Best Buy
Do Online Prices Change TOO Often?
One of the strengths of online retailing is the ability to easily and quickly adjust the prices offered to shoppers — based on supply-demand considerations and how well products are selling at various prices. But this strength can also be a … Continue reading
Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing
Tagged Amazon, Best Buy, customer expectations, customer loyalty, ethics, experiential retailing, pricing, sale, technology, trends, Wal-Mart
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Tips for Better Store Branding
Properly conveying the retailer’s name — its positioning strategy — is essential for long-term success. As noted at the Fresh Web site (from Manthan Systems, a business intelligence firm): “What’s the first name that comes to your mind when you … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Best Buy, customer expectations, entrepreneur, experiential retailing, Macy's, merchandising, retail image, retail positioning, shopping, social media, store name, Target, tips, trends, Wal-Mart, Walgreens
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Retailing: From A to Z 