Category Archives: Part 8: Putting It All Together

This sub-category encompasses introlling and controlling the retail strategy.

An Informative, Animated Way of Looking at the Impact of Retailing

Posted on June 15, 2016 by bermanevansretail

Retailing has a complex infrastructure with millions of retailers and store locations, not to mention clicks-only and bricks-and-firms. So, how can we better understand it? Retale has devised an animated infographic that is easy to understand and analyze. Here are … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment

Good Opportunities for Small Firms

Posted on May 12, 2016 by bermanevansretail

What industries are trending upward and represent good opportunities for small business? Weekly, MSNBC’s “Your Business” program: “features experts to share their secrets for improving your business. Want your business to excel in new areas or thinking about starting an … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Video Clips (non-career) | Tagged , , , , , , , , , | 1 Comment

Market Research for Small and Medium Retailers

Posted on May 9, 2016 by bermanevansretail

Research is as important for small and medium-size enterprises (SMEs) as for larger retailers. But the SMEs often may have less experience in gathering and analyzing information. Consider these observations from Surveygoo founder Neil Carey: “When it comes to your … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 2 Comments