Category Archives: Part 5: Managing a Retail Business

This sub-category encompasses retail organizational structures, human resource management, financial operations management, and operational operations management.

Be Safe: Better Manage Your Online Passwords

Originally posted on Zarb Means Business:
As we should all be aware, identity theft and intrusive viruses are getting worse. So, what should we do  about this to better protect ourselves? Geoffrey A. Fowler, a Wall Street Journal expert on…

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Privacy and Identity Theft Issues | Tagged , , , , , , , | 1 Comment

A Nice Slideshow on the Future of Retailing

The slideshow below is from  Ross Dawson‘s keynote speech at Congreso Internacional de Retail in Lima Peru. Dawson is a futurist and strategy advisor at AHT.    

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , , | 1 Comment

Leaders in Digital Shopper Marketing

Via Shopper Marketing, Path to Purchase Institute has published its second annual report on “Who’s Who in Digital Shopper Marketing:” “Here is our list of brand and retail executives who are making notable contributions in the areas of digital shopper marketing, … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , | 1 Comment