Category Archives: Part 3: Targeting Customers and Gathering Information

This sub-category encompasses identifying and understanding consumers, and information gathering and processing in retailing.

India Warms to Foreign Retailers

Posted on October 10, 2012 by bermanevansretail

Although India has the second-largest population in the world with more than 1.2 billion people, until recently foreign retailers were allowed to operate there on a very limited basis. Now, this is beginning to change as India loosens its regulations … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

This Is a Big Deal: Black Friday Not Always a Bargain

Posted on October 9, 2012 by bermanevansretail

This post is important enough as a consumer shopping tip that I am posting it at both of my blogs (bermanevansretail.com and evansonmarketing.com). I’m sure that more than a few retailers are not happy with the Wall Street Journal for publishing … Continue reading →

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , | Leave a comment

Technology and Retailing: Looking Ahead to 2013

Posted on October 9, 2012 by bermanevansretail

Look at this infographic from eTail for some insights about what to expect in 2013.

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment