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Category Archives: Global Retailing
Best-Reviewed Retailing Books on Amazon
To end the year of 2014 on an inspiring note, here are several of the best-reviewed books on retailing (by Amazon readers). How many of these books have you read? Why not add a couple of them to your list … Continue reading
Posted in Career Useful Information, Careers in Retailing, Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged 2014, best, books, information, retail, retailing, tips, trends
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Is Sephora Living Up to Its Price Promises?
What happens when retailers do not live up to the promises they make to customers (or seemingly do not live up to them)? The social media fallout is typically fast and furious. The global Sephora chain, owned by upscale LVMH Moët Hennessy … Continue reading
Cognizant’s 2014 Shopper Experience Study
RIS News and Cognizant have published a report on the state of the shopper experience in 2014. More than 5,300 respondents in the United States, the United Kingdom, Germany, and China were surveyed. As RIS News’ editorial director Joe Skorupa notes at the beginning … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Cognizant, customer expectations, customer service, experiential retailing, RIS News, trends
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Retailing: From A to Z 