Tag Archives: price gouging

Is Sephora Living Up to Its Price Promises?

What happens when retailers do not live up to the promises they make to customers (or seemingly do not live up to them)? The social media fallout is typically fast and furious. The global Sephora chain, owned by upscale LVMH Moët Hennessy … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , | Leave a comment

How Big a Problem Is Price Gouging?

Here is an interesting infographic by Brian Wallace on price gouging (setting overly high prices due to the high of consumer demand relative to the available supply). Click the chart to learn more. Post suggested by KCJ  

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment