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Category Archives: Part 1: Overview/Planning
Better Understanding Pinterest
Pinterest is booming! As Brittany Landenberger reports for Multichannel Merchant: “It seems that everywhere you turn these days, the number one topic is Pinterest. Sure you’ve seen and heard all about the postives it has to offer, but here we’re going … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged experiential retailing, merchandising, Multichannel Merchant, Pinterest, planning, promotion, social media, tips, trends
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Mobile Shopping On the Upswing in China
Hey mobile retailers, the largest market in the world awaits. Click the chart to learn more from eMarketer.
A Toys “R” Us Tablet for Kids
Toys “R” Us recently announced that it would be introducing its own tablet for kids, exclusive to TRU, into the already crowded marketplace. As Ann Zimmerman reported for the Wall Street Journal: “In a bid to battle the ‘showrooming’ phenomenon … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together
Tagged experiential retailing, kids, merchandising, opportunity, planning, pricing, promotion, segmentation, shoppers, tablet, toy, Toys "R" Us, trends, TRU
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