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Author Archives: bermanevansretail
Online Practices of Leading U.S. Retailers
Are retailers engaging in good online practices? According to recent research, the answer is yes — at least for the major U.S. retailers analyzed. Click the chart to learn more.
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing
Tagged experiential retailing, integration, online shopping, opportunity, promotion, retail analytics, shopping, social media, trends
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Walgreens Booming New Loyalty Program
For decades, Walgreens has been one of the world’s leading drugstore chains. And it has always prided itself on excellent customer service and a loyal following. Now, it is taking its customer loyalty efforts to a new level. According to Patricia Odell, … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged Balance Rewards, customer expectations, customer loyalty, customer service, drugstore, experiential retailing, Odell, opportunity, planning, shopping, success, tips, Walgreens
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Ten Consumer Trends for 2013
Trendwatching.com regularly examines trends going on around the world. It has just uploaded its report “10 Crucial Consumer Trends for 2013.” Click on the image to access the top ten consumer trends for 2013.
