Author Archives: bermanevansretail

U.S. Retail E-Commerce Remains Strong

Posted on April 17, 2014 by bermanevansretail

In 2014, eMarketer predicts that retail E-commerce sales in the United States will rise to more than $300 billion — led by computers & consumer electronics and apparel. Click on the chart to learn more.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 2 Comments

Why Is It So Hard to Compete with Whole Foods?

Posted on April 16, 2014 by bermanevansretail

For years, Whole Foods has been seen as the model for the next wave of food retailing, a chain that focuses on consumers interested in healthy eating. Whole Foods describes itself as “America’s Healthiest Grocery Store.” “Who are we? Well, we … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , | 1 Comment

Tracking Shoppers from the Web to the Store?

Posted on April 14, 2014 by bermanevansretail

As store retailers continue to grapple with the competition from online firms, they have become more interested in tracking the success of digital advertising in luring shoppers to their stores. With that in mind, Google is developing a new program for store … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing | Tagged , , , , , , , , , | 1 Comment