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Tag Archives: bricks and mortar
The Bad News Keeps Rolling in for Retailers
It’s been a tough time for many bricks-and-mortar and bricks-and-clicks retailers. Unfortunately, this is nothing new, since the past few years have been challenging. How about this for a new article title “The Retail Slump Is Killing Middle-of-the-Mall Brands” by Ben … Continue reading
The Future Roles of the Physical Store
As we are well aware, many traditional brick-and-mortar stores are evolving in response to the impact of online shopping — which more and more people are using both to acquire information and to make purchases without visiting a store. Big … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged A+vanade, bricks and mortar, EKN Research, eMarketer, future, store
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Where Do Consumers Research and Buy Apparel and Footwear?
Despite the tremendous increase in researching and buying products online, many apparel and footwear customers still often like to patronize physical stores — and for research, not just buying. As reported by eMarketer: “Consumers may be happy to research online, … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged apparel, bricks and mortar, eMarketer, experiential retailing, footwear, information, multichannel, online shopping, PricewaterhouseCoopers, toys
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What’s Next for Traditional Stores?
As we know, traditional brick-and-mortar retailing is far from dead. However, it is changing and it is affected by alternative shopping formats. So, what’s next? eMarketer reports that: “Thanks to digital devices, mobile in particular, the path to purchase starts … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bricks and mortar, Capgemini, customer expectations, customer loyalty, customer service, eMarketer, experiential retailing, multichannel, online shopping, ORC International, planning, shopping, store, tips, trust
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Welcome to Another Retail Challenge: Webrooming
Webrooming is the opposite consumer shopping behavior to showrooming. As Natalie Schoch, a designer at Wiser, puts it: “Webrooming is the latest phenomenon impacting the online retail industry. In just the last year, the majority of shoppers (78%) have participated in webrooming when … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bricks and mortar, competition, customer expectations, discount, experiential retailing, infographic, location, multichannel, pricing, trends, webrooming, Wiser
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Tracking Shoppers from the Web to the Store?
As store retailers continue to grapple with the competition from online firms, they have become more interested in tracking the success of digital advertising in luring shoppers to their stores. With that in mind, Google is developing a new program for store … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing
Tagged bricks and mortar, Google, information, Michaels, multichannel, privacy, store, technology, tracking, video
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Another Take on Bricks-and-Mortar Retailing
An interesting question is whether any retailer can make it the future as a pure brick-and-mortar player, given the growth of online and mobile shopping. With this mind, Cynthia Clarke — writing for 1to1 Media — makes a number of … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged 1to1, bricks and mortar, customer expectations, customer service, experiential retailing, merchandising, shopping, tips
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