eMarketer’s September 2015 Retail Roundup

eMarketer is an excellent source of information beneficial to retailers. It even offers a FREE daily newsletter.
eMarketer has just published its September 2015 Retail Roundup;
“Consumers spend billions each year at retail, and retailers are the biggest digital ad spenders of any industry in an effort to attract them, especially to digital and mobile channels. eMarketer has curated this Roundup of key articles, insights, and forecasts to help retailers understand what shoppers are up to, how their competitors are trying to attract them and what’s coming next in the world of tech-enabled retail.”
Click the image below to read the 16-page roundup.

 

 

This entry was posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing and tagged , , , , , , , , , , , . Bookmark the permalink.

1 Response to eMarketer’s September 2015 Retail Roundup

  1. Pingback: eMarketer's September 2015 Retail Roundup | Ret...

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