Monthly Archives: October 2012

Retailers’ Investment in Technology: An Industry Perspective

Posted on October 3, 2012 by bermanevansretail

In a recent newsletter, Platt Retail Institute reported on research that it conducted on retailers’ use of technology. It summarized the findings, thusly: “In this Research Article, we look at published data, and also compile Census Bureau data, to consider the … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , | 1 Comment

Ask Questions During Your Job Interview

Posted on October 2, 2012 by bermanevansretail

Evans on Marketing Are you proactive enough during a job interview? Do you ask your own questions — and not just answer the ones that are asked of you? Consider this advice from Margaret Heffernan of CBS MarketWatch: “Toward the … Continue reading →

Posted in Career Useful Information, Careers in Retailing | Tagged , , , , , , | Leave a comment

Keys to Successful Retailing in Europe and Russia

Posted on October 2, 2012 by bermanevansretail

According to research conducted by MasterCard and reported by eMarketer: “Retailers in Western Europe and Russia should be well aware of the changes to their businesses being wrought by new and emerging technologies. Retailers, however, are employing a host of … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , | Leave a comment