Tag Archives: video

Corporate Strategies for Retailing in Russia

Aleksandr Levicev, business development manager at Euromonitor, discusses the corporate strategy of the Russian retailing industry.    

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Video Clips (non-career) | Tagged , , , | Leave a comment

Mobile Retailing: QR Codes

Tthis video looks at Tesco’s mobile retailing strategy in Korea, which involves using QR codes on digital display boards in subway stations, Consumers can shop while they wait for the train and their order is ready at their home by the … Continue reading

Posted in Global Retailing, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment

Differences in the Online Shopping Behavior of Men and Women

According to this research-based video, there is a distinction between the genders when it comes to shopping.    

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Video Clips (non-career) | Tagged , , , , , | 1 Comment