Tag Archives: video

Pizza Chains Stepping It Up

Posted on March 6, 2014 by bermanevansretail

We’ve seen a lot of innovations and creative marketing among the leading pizza chains. For example, Domino’s has improved its online ordering capabilities and aggressively promotes this as more convenient than in-store ordering. As with all Pizza chains, Papa John’s … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , | 1 Comment

Better Understanding Big Data

Posted on February 13, 2014 by bermanevansretail

As we know, “big data” is more important than ever for retailers today. However, the process for gathering, compiling, and analyzing such data is complex. Thus, good software and integrated systems are keys to getting the most out of big … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | 2 Comments

When Will U.S. Credit Card Companies Turn to Smart Chips?

Posted on January 21, 2014 by bermanevansretail

As we recently posted, data security — and the lack thereof — is a huge problem that needs to be fixed for both retailers’ and shoppers’ protection. First, let’s look at some more statistics. Then , let’s consider the best … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , | 3 Comments