Tag Archives: technology

Kohl’s: Better Tailoring Prices and Assortments

Posted on November 24, 2014 by bermanevansretail

Kohl’s operates about 1,200 mid-priced stores in the United States. Its mission is “to be the leading family-focused, value-oriented, specialty department store offering quality exclusive and national brand merchandise to the customer in an environment that is convenient, friendly, and … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment

Gucci’s Mobile Apps Enhance the Customer Experience

Posted on November 17, 2014 by bermanevansretail

Learn how Gucci is arming both its customers and store teams with mobile apps that have enabled this luxury retailer to provide even better personalized customer service.    

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

Mobile Payments: Even Bigger in 2015

Posted on November 4, 2014 by bermanevansretail

We know that mobile payments are the next big thing. With the introduction of Apple Pay, things promise to pick up even more. As Judo Pay notes at Visual.ly: “Consumers around the globe are already embracing this technology and want … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , | 1 Comment