Tag Archives: success

Fast-Food Firms Doing Good

Posted on March 28, 2014 by bermanevansretail

Fast-food companies are frequently criticized for the unhealthy nature of their menus. But these firms are often involved in very good deeds, such as the sponsorship of Ronald McDonald House Charities. Ronald McDonald House Charities is an example of cause … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

Express Is on the E-commerce Fast Track

Posted on March 19, 2014 by bermanevansretail

Express has been an online innovator for quite a while, especially with social media. The retailer has more than 4.5 million likes on Facebook — where it regularly offers special deals and products for sale. During 2013, its E-commerce revenues rose by … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

The Evolution of the Retail Barcode

Posted on February 22, 2014 by bermanevansretail

We know that technology drives a lot of retailing today. But it’s also interesting to track how technology has evolved over the decades. Take the barcode, for example. Look at this infographic to see how far we’ve come since punch … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , | 3 Comments