Tag Archives: small retailer

From Online to Offline: More Companies Doing It

Posted on October 14, 2014 by bermanevansretail

Amazon — which recently announced that it would open a brick-and-mortar in Manhattan — is only the latest online retailer (but certainly the biggest 🙂 ) to decide to go multichannel. Other firms that have been making the move include … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , , , , , , , , , | Leave a comment

Small Businesses on LinkedIn

Posted on July 4, 2014 by bermanevansretail

LinkedIn is not just for large businesses to network. It is also valuable for small businesses. As LinkedIn notes: “Did you know that 59% of LinkedIn members who have worked for a small business, have never worked for a company … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment

Entrepreneurs Doing Well

Posted on July 3, 2014 by bermanevansretail

As the economy has picked up, so has the performance of entrepreneurs and other small businesses. According to a new research study by Manta, the largest online community dedicated to small businesses: “Small business success has increased since last year. The … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , | 2 Comments